{"game_intel_data":{},"featured_reviews":[{"content":"I love Ulta Online Store...they have every beauty product you could need at the price you don’t mind paying...they have a great rewards points program which helps you pay for an extra beauty product on your next order and their specials and sale items are fantastic...I will also say this I use quality skin cleanser and moisturizer products along with rose water and other facial treatments for a healthy young complexion at 56...I also put on quality makeup base with SPF protection...but when it comes to my color pallet and eye shadows and blush colors...I really love the Ulta Brand options theat they offer and the prices of them are fab!! So check them out if you like a array of colors for your eyes and cheeks ladies...but I’m a one color lipstick woman and that is $50 a tube...but thanks to the best beauty products store ever...Ulta...I have found an everyday alternative Lipstick that’s affordable...that is a near identical twin to my mad, fab color in the gold tube that looks so matte perfect I look like I belong in a Movie with Cary Grant! So I can wear it all I want and still put on my $50 Lipstick without shedding a tear...I wouldn’t want to mess up my mascara now would I ladies:..No more waiting in the mall for me to be waited on or try a product...if you do decide to go into a store...which I have since there is one up the road...there is great customer service...makeovers...eyelashes...eyebrows...great personal service...a full hair salon...they offer so much you feel like royalty! So yes I gave them 5 Stars.","version":"5.1.1","date":"2017-10-15T00:00:00Z","rating":5,"app_id":561930308,"username":"Kalina123","title":"Ulta Online Store","country":"US","tags":["performance_and_bugs","feature_requests","monetization","service"],"review_id":1850276649},{"content":"I absolutely love shopping at Ulta Beauty! Every experience I’ve had with them has been nothing short of amazing. One of the biggest things that keeps me coming back is their incredibly fast shipping. My orders consistently arrive earlier than expected, sometimes even days ahead of the estimated delivery date. It’s such a great feeling to place an order and know it’ll show up quickly and in perfect condition. The packaging is always neat, secure, and handled with care, which makes the unboxing experience even better.\nAnother thing I really appreciate about Ulta is how affordable their prices are. They offer such a wide range of products—from drugstore favorites to high-end brands—and they make it easy to shop within your budget. Their sales, coupons, and rewards program make saving money even easier, and it honestly feels like you’re getting the best value every time you shop. I love that I can treat myself without feeling guilty about overspending.\nOverall, Ulta Beauty has become my go-to destination for everything beauty-related. The combination of early, reliable shipping, amazing product selection, and budget-friendly prices makes them stand out from the rest. I always recommend Ulta to friends and family because I know they’ll have the same great experience. I couldn’t be happier with their service! 💖✨","version":"10.7","date":"2025-11-26T00:00:00Z","rating":5,"app_id":561930308,"username":"A’Lani H","title":"Thank you Ulta Beauty💗🫧✨","country":"US","tags":["service","pricing","performance_and_bugs"],"review_id":13441589166},{"content":"It was about 7 PM when I entered the store. I realized after work I had run out of mascara and Benefit Better Than Sex is my go to fav! So I stopped at Ulta to grab some, but I was unfamiliar with the layout of this particular store. There were about 3 to 4 people in the back of the store in a storeroom and they were all preparing to leave their shift. I caught them as they were walking out and politely asked if they knew where the benefit mascara was. One of them responded. All of our stuff is in boxes so it’s probably not there anyway. Never ever answering where I could find the mascara in the store.I searched the entire store and found a young beautiful girl who was able to point me in the direction of where the mascara was. I did double back and speak with the young lady who initially sent me off, as she was still in the store 15 minutes after clocking out, and counseled her on customer service; educating her that she should never allow a customer to leave empty-handed, especially if the product was available. She rolled her eyes and kept talking to her co-peers to sum up my entire experience. Everyone in the store was very helpful and super friendly except for the one bad apple in the bunch. Even the security guard was more helpful. 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