{"game_intel_data":{},"featured_reviews":[{"content":"I understand why others are frustrated, but my read on the situation is that Lifecake’s founders were forced to shut down by Canon shortly after their acquisition of the service (the real bait and switch). Luckily, they were forward-thinking enough to preserve the ability to continue operating independently under this new brand and to seamlessly be able to transfer all data (photos, videos, and comments) to the new app. The biggest difference is that storage under Lifecake was per user not per family, so in my case my wife and I were the main ones posting to Lifecake and neither of us had posted over the 1GB limit per person (though we were getting close). In Back Then, that limit applies to the whole family’s collection (which actually makes more sense; we always found it a bit odd in Lifecake) so we are over the limit and must pay the monthly subscription. I was frustrated at first but the pricing seems similar to what I recall the paid plan would have been and we were obviously about to start having to pay either way. I hope enough others are able to get past their initial frustration, recognize that this is surely not what the founders wanted or an intentional bait and switch, and decide (as I have) that it is worth paying to keep our little community of family and friends moving right along and connecting over a shared love of our son. I would hate to see Back Then fail because of what seems like many users’ misreading of the situation (which must be very frustrating not to be able to publicly correct). Only wishlist item would be to bring back the ability to access the service via the web for non-smartphone users but this doesn’t affect our family too much.","version":"1.0.7","date":"2020-05-18T00:00:00Z","rating":5,"app_id":1505173822,"username":"MattGJarvis","title":"Still a Great Service","country":"US","tags":["social_and_community","monetization"],"review_id":5963024866},{"content":"Our family has had Back Then for quite a while now for the three kids and family photos and it’s awesome as far as being able to share in one app rather than sending photos out, but they’ve recently instituted a NO download policy for pictures and videos which is supposedly for privacy reasons however since you have to have a paid subscription and users need login credentials it makes no sense. This is why I took one star off. It’s a problem… what’s the point of sharing pictures if you can’t download the ones that you like rather than having to log onto the app every time you want to see photos? The monthly price hasn’t gone up, so I think it’s a bandwidth issue. BT really needs to up their bandwidth or whatever the problem is and get rid of this privacy policy because it’s ridiculous and upsetting and I’m sure users are going to start dropping off.","version":"1.7.5","date":"2023-10-28T00:00:00Z","rating":5,"app_id":1505173822,"username":"Lightmeup","title":"Unfortunate changes","country":"US","tags":["performance_and_bugs","social_and_community","feature_requests","login","offline_functionality"],"review_id":10525740942},{"content":"I was a devotee of the app “Lifecake” for many years and absolutely crushed when its parent company made the decision to close up shop. Happily, BackThen stepped up to fill the need. I upload photos, movies, and stories from my phone and Back Then automatically places them in chronological order within the times lines of each of my kids. Given that we can’t fly to see overseas relatives (and even family within the country) due to the current situation, Back Then helps us stay connected. All my children’s grandparents love checking in with Back Then each day and seeing what their grandkids are up to. Transitioning from Lifecake was easy... thank you so much BackThen team! I highly recommend this easy to use, creative, fun app. No more than ever, we need this app to help us feel closer and to share (virtually) what we can’t share in real life.","version":"1.1.1","date":"2020-07-03T00:00:00Z","rating":5,"app_id":1505173822,"username":"Lifecake devotee","title":"Now more than ever, we need this app to stay connected","country":"US","tags":["social_and_community"],"review_id":6154235711}],"related_apps":[{"app_id":1137885597,"app_view_url":"/ios/us/udisense-inc/app/nanit/1137885597/","country":"US","icon_url":"https://is1-ssl.mzstatic.com/image/thumb/Purple211/v4/bc/4e/2a/bc4e2aa8-c108-fedc-1a88-df56f27dd0ac/AppIcon-0-0-1x_U007epad-0-1-0-sRGB-85-220.png/150x150bb.jpg","name":"Nanit","os":"ios","price":{"currency":"USD","value":0,"string_value":"$0.00","subunit_to_unit":100},"publisher_id":947764717,"publisher_name":"Udisense 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From bump to birthdays and beyond — save every photo, video and milestone in one safe place, beautifully organized by child.<br><br>NEW! Transform your memories into premium Photo Books you can hold forever — created effortlessly from your most-loved moments already in BackThen. Our most requested feature, minus the hassle.<br><br>WHY FAMILIES CHOOSE BACKTHEN<br><br>1. Private & secure — You control who sees what. No ads. No data-sharing. Ever.<br>2. Effortlessly organized — Photos auto-sorted by child on their own timeline.<br>3. Full resolution — We never compress your images. Your memories, kept at their best.<br>4. Timelapse magic — Watch how their face changes over time with our unique technology.<br>5. Photo Books & prints — Create premium keepsakes from the photos already in your app.<br>6. The whole family — Grandparents, aunts, uncles — everyone included on any device.<br><br>DESIGNED FOR EVERY STAGE<br><br>• Pregnancy Journal — Track bump photos, maternity moments & milestones<br>• Newborn & Baby Book — Document firsts, growth markers & everyday memories<br>• Growing Up — Build a lasting digital family album from year to year<br><br>SAVE & ORGANIZE<br>• Auto-organize from any device — mobile or desktop<br>• Ordered chronologically from the moment you save — every photo and video in the right place<br>• Photos at full resolution, videos at any length, unlimited milestones including height & weight<br>• Each child gets their own timeline, viewed together or individually<br>• Find any moment with instant scroll or search by date<br><br>SHARE SECURELY<br>• Invite family and friends — you set their permissions<br>• Everyone gets notified when new memories are added<br>• 100% private — no ads, no data-sharing, no exceptions<br><br>LOOK BACK & ENJOY<br>• Unique timelapse technology shows how their face changes<br>• Fun sibling and cousin comparisons at the same age<br>• Auto-created highlights, flashback reels and animated stickers<br><br>PRINT YOUR FAVORITES<br>• NEW: Premium Photo Books — beautifully laid out, printed to the highest quality<br>• Auto-created calendars, montages and prints from your favorite photos<br>• Available in the UK, US, Canada and Europe<br>• Printed locally using your original-resolution photos for the best results<br><br>TRUSTED BY MILLIONS<br>• From the team behind Lifecake — the original online childhood journal, founded in 2012<br>• Connecting families across 182 countries<br>• All devices welcome — iOS, email, web & other mobile platforms<br><br>TRY IT FREE<br>• 1GB free storage to try all features<br>• VIP subscription: £4.99 / $6.49 / €5.99 per month<br>• Nothing to lose — all your content returned if you choose to leave<br><br>Questions? support@backthen.app<br>Privacy: backthen.com/privacy<br>Terms: backthen.com/terms","app_summary":"'BackThen - Baby Book', published by a United Kingdom-based company and offers in-app purchases at $6.49 per item. The app was last updated on 30 April 2026. Released in US on 27 April 2020 and globally on 27 April 2020. 'BackThen - Baby Book' belongs to the 'Lifestyle' category maintaining a content rating of '4+'. In US, 'BackThen - Baby Book' ranked 65th on the 'Top Grossing iPhone Apps' chart in the 'Lifestyle' category. Last month's estimates were < 5k downloads and $100k revenue. The app is available in United Kingdom, US, and Denmark and being advertised actively. Sign up / Sign in to learn more about the time spent, session durations, usage & engagement (DAU, WAU, MAU), retention, churn, marketshare, growth trends, and other market statistics.","subtitle":"Private Family Photo Sharing","promo_text":""},"has_in_app_purchases":true,"installs":null,"language":"EN","support_url":"https://support.backthen.app/","top_countries":["GB","US","DK"],"valid_countries":["AE","AO","AR","AT","AU","AZ","BE","BF","BG","BH","BJ","BO","BR","BY","CA","CG","CH","CI","CL","CM","CN","CO","CR","CY","CZ","DE","DK","DO","DZ","EC","EE","EG","ES","FI","FR","GB","GE","GH","GR","GT","HK","HR","HU","ID","IE","IL","IN","IQ","IT","JO","JP","KE","KH","KR","KW","KZ","LA","LB","LK","LT","LU","LV","LY","MA","ML","MM","MO","MT","MX","MY","MZ","NG","NI","NL","NO","NZ","OM","PA","PE","PH","PK","PL","PT","PY","QA","RO","RS","RU","SA","SE","SG","SI","SK","SN","SV","TH","TN","TR","TW","TZ","UA","UG","US","UY","UZ","VE","VN","YE","ZA","ZM","ZW"],"available_countries":["BY","US","AU","CA","CN","FR","DE","GB","IT","JP","KR","RU","DZ","AO","AR","AT","AZ","BB","BE","BM","BR","BG","CL","CO","CR","HR","CZ","DK","DO","EC","EG","SV","FI","GH","GR","GT","HK","HU","IN","ID","IE","IL","KZ","KE","KW","LB","LT","LU","MO","MG","MY","MX","NL","NZ","NG","NO","OM","PK","PA","PE","PH","PL","PT","QA","RO","SA","SG","SK","SI","ZA","ES","LK","SE","CH","TW","TH","TN","TR","UA","AE","UY","UZ","VE","VN","BO","KH","EE","LV","NI","PY","AF","GE","IQ","LY","MA","MZ","MM","YE","BH","CY","MT","RS","BJ","BF","CM","CG","CI","JO","LA","ML","SN","TZ","UG","ZM","ZW"],"pre_order_countries":[],"website_url":"https://www.backthen.com","app_id":1505173822,"app_view_url":"/ios/us/back-then-digital-ltd/app/backthen-baby-book-albums/1505173822/","country":"US","icon_url":"https://is1-ssl.mzstatic.com/image/thumb/Purple211/v4/5c/90/cc/5c90cc86-9f2d-1f05-8587-0b0cef0505e4/BackThenAppIcon-0-0-1x_U007emarketing-0-11-0-85-220.png/150x150bb.jpg","name":"BackThen - Baby Book & Albums","os":"ios","price":{"currency":"USD","value":0,"string_value":"$0.00","subunit_to_unit":100},"publisher_id":1505173821,"publisher_name":"Back Then Digital Ltd","publisher_profile_url":"/publisher/ios/1505173821","rating":4.858389587140566,"rating_breakdown":[343,124,297,1459,24590],"rating_count":26813,"country_release_date":1587970800000,"current_version":"2.2.6","file_size":109704192,"first_released_in":["BY"],"minimum_os_version":"14.0","publisher_country":"United Kingdom","recent_release_date":1777507200000,"release_date":1587970800000,"release_status":"WORLDWIDE_RELEASE","supported_languages":["EN"],"worldwide_release_date":1587945600000,"store_removal_date":null,"cohort_id":null,"worldwide_last_month_revenue":{"unit":"cent","type":"currency","currency":"USD","value":10000000},"worldwide_last_month_downloads":{"unit":"unit","type":"integer","value":1000},"category_rankings":{"app_id":1505173822,"country":"US","ipad":{"top_free":null,"top_grossing":{"all_categories":null,"primary_categories":[{"6012":132}],"sub_categories":[]},"top_paid":null},"iphone":{"top_free":null,"top_grossing":{"all_categories":null,"primary_categories":[{"6012":83}],"sub_categories":[]},"top_paid":null}}}