{"game_intel_data":{},"featured_reviews":[{"content":"Hi makers of Simple!\nI wanted to share with you that this app was very helpful the first year that I used it. It was the only way for me to lose weight and when I travelled with a group for half a year, I was the only one who could maintain my weight and I felt super proud of that! I renewed my subscription but then 2 months later I got pregnant, so basically I couldn’t fast anymore. I changed it in the settings, that I was pregnant, but that didn’t do anything to the app. No recommendations or anything. I did some very light fasts by myself now and then for health reasons but I basically didn’t use the app for the rest of the year. I did renew the subscription because I was exited to lose the baby weight. But I see the option to say you are pregnant or breastfeeding has disappeared. I know some don’t recommend to do it while nursing but actually a lot of people do light fasting and have a lot of benefits from it without it affecting their milk! But I also see that the interface has changed… I really liked the visual circle of time tracking. It was very encouraging and motivating. Now it’s just a line that doesn’t move… I also liked clicking on pictures of what kind of food you ate and the effect it gave on what articles you get. This disappeared too. Just typing it… but then I don’t feel it does anything for you. I don’t know… I feel it's not as engaging anymore. But I still want to five it 4 stars because the app has helped me so much before!","version":"7.5.13","date":"2023-06-22T00:00:00Z","rating":4,"app_id":1467720176,"username":"Ounaboella","title":"Was more motivating before","country":"US","tags":["gamification","monetization"],"review_id":10060751937},{"content":"I decided to try this advertised app a couple of weeks before I was having a big orthopedic surgery of a total ankle replacement . Probably not the best time to start but it has helped me to lose a few lbs before surgery and now that I’m 2 weeks post op I pretty much maintained my loss. I couldn’t weigh myself for 2 weeks because I had a heavy cast on and now it’s even difficult as I can not bear weight on my left foot , so I’m weighing in on 1 foot. \nThe app has a few glitches for my situation . I tell Avo ( my AI coach) that I can’t weigh in because of the situation and I’m always prompted to do it anyway after she tells me it’s ok. The app also tells me often that I’m eating either too much or the wrong foods for weight loss. I didn’t want to starve while preparing for my surgery and I want to eat well while recovering so if it takes me a bit longer to reach my goal, it’s ok with me and should be with this app. It sometimes records a meal that I had the previous day and I don’t know if I did something wrong or that app glitched. There are other little glitches and for the most part Avo is very supportive , with the ovation of the little purple guy basically scolding me when I eat a bit more even though it all healthy foods for my recovery . I’m looking forward to being able to use the app properly when I can bear weight on my foot in a few months . I’m not sure if I should cancel until I can do the walking portion properly . 😊","version":"8.44.0","date":"2026-05-02T00:00:00Z","rating":5,"app_id":1467720176,"username":"MRecovering","title":"I love the app , but…….","country":"US","tags":["performance_and_bugs","notifications","customer_support"],"review_id":14019776875},{"content":"It doesn’t feel like I’ve changed anything in my life except time. When I eat is grouped into another time frame and in my non eating time I am sleeping or working or running errands. Some days are busier then others so my fast may go to 20 or 24 hours on busier days . My working time is 12 hour nights in an ICU . I am learning to start my fast 4 hours sooner on my three work nights… so 4 p to 4 a. Its been about 34 days on this fasting ride and I feel like it’s already a permanent change in my life that I want to keep. At 63 Simple has taught me a new way of being with my relationship to food work and play. I feel the Best when I’m in the 18/6 fasting…less knee ache, no belly issues, sleep better.. love the fasting stopwatch on face of my phone.. each time I pick up my phone I’m reminded I’m in this competing with myself. I’ve learned to add a stool softener with my last meal so during the 18 hours fasting I’m not worrying about if when and where ….. just adds to the feel I’m more in charge of my life… and I like that. I’m down 14 to 18 lbs in this 34 days on Simple. I would like to lose 60 total. I take a pic with each daily weight in the same spot/chair/background. Its a pic of me from neck up and within first 10 pounds I saw weight loss in my nose and now there is a wrinkle in my forehead?! Yesterday I reached over my left shoulder to scratch and it felt like more bone then fat? Even if scale doesn’t say it I am seeing and “ feeling” it….. everyday.","version":"7.6.29","date":"2023-12-04T00:00:00Z","rating":5,"app_id":1467720176,"username":"kickk the buudy","title":"It’s as easy as living your life","country":"US","tags":[],"review_id":10657970250}],"related_apps":[{"app_id":950669893,"app_view_url":"/ios/us/montibus-ltd/app/weight-loss-walking-by-slimkit/950669893/","country":"US","icon_url":"https://is1-ssl.mzstatic.com/image/thumb/Purple221/v4/b0/bd/10/b0bd101e-0458-b0f9-cf39-475802fa3341/AppIcon-0-0-1x_U007emarketing-0-5-0-P3-85-220.png/150x150bb.jpg","name":"Weight Loss Walking by Slimkit","os":"ios","price":{"currency":"USD","value":0,"string_value":"$0.00","subunit_to_unit":100},"publisher_id":1569375573,"publisher_name":"MONTIBUS 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Simple helps you lose weight with personalized plans, real-time nutrition analysis, on-demand coaching, and tailored workouts—without calorie counting or extreme restrictions.
For the first time, progress actually feels fun. Think of us as the Duolingo of health: motivating, enjoyable, and surprisingly delightful. While other solutions push extremes, Simple helps you find a balance that keeps you smiling throughout your weight loss journey. Consistency, made easy.
What you get with Simple
An AI coach trained by experts
Avo™ is your smart in-app coach, guiding you with personalized advice, motivational coaching, and science-backed strategies—anytime, anywhere.
Instant food feedback with Avo Vision
Snap a photo of your groceries, menu, or meal and get instant guidance, nutrition insights, and recipe ideas. No calorie math—just clear, actionable advice on the go.
Easy, personalized workouts
Get simple, beginner-friendly workout plans designed to match your fitness level and goals. Build strength, burn calories, and stay consistent with exercise routines you’ll actually enjoy.
A real-time Success Score, designed to keep you on track
Track progress in real time with your personalized Success Score. Instantly see how your choices stack up, understand where to adjust, and stay motivated as you move closer to your goals.
Sustainable results without the stress
Turn small daily choices into lasting habits so you can lose weight, feel better, and stay consistent without rigid dieting.
Meet Blinky: your emotional support fluff
Most weight loss apps give you charts and streaks. Simple gives you Blinky.
He’s playful, dramatic, and impossible to ignore. Log a salad, he cheers. Log late-night fries, he’ll indulge with you while helping you get back on track. Skip logging, and he sulks—or goes full chaos.
Blinky makes consistency fun:
- Daily motivation—“What will Blinky say today?”
- Playful accountability—reactions that keep you logging.
- Streak rewards—stay consistent and earn golden Blinky.
It’s accountability without the scolding. His moods keep you engaged, entertained, and coming back—making healthy habits stick and driving real weight loss.
Features you’ll love
- Personalized weight loss coaching from Avo™
- Photo-based nutrition feedback with Avo Vision
- Beginner-friendly, personalized workout plans
- Honest, playful motivation from Blinky
- Quick food, water, activity, and weight logging
- iOS Home Screen widget & Apple Health + Watch integration
Why Simple works
Weight loss isn’t about perfection—it’s about consistency. Simple makes logging easy, workouts approachable, and healthy choices fun, so you can build habits that last.
That’s why people call us the “Duolingo of Health.” We turn hard work into something enjoyable, motivating, and even delightful. Where other apps feel clinical or restrictive, Simple keeps you smiling, laughing, and coming back for more.
And it works. To date, Simple serves 800,000+ active subscribers, who have collectively lost more than 17.5 million pounds. With 20M+ downloads and an average 4.7-star rating, Simple ranks among the world’s top-rated wellness apps.
We’ve also been recognized globally—named among the Top 100 AI Companies by the World Future Awards (2025) and awarded Best Virtual Health Coach by MedTech Breakthrough (2025). Our methods are backed by science, published in peer-reviewed journals, and presented at leading international conferences.
For further information, please visit https://support.apple.com/en-gb/HT202039.
Privacy Policy: https://simple.life/privacy.htm
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