{"game_intel_data":{},"featured_reviews":[{"content":"Hi makers of Simple!\nI wanted to share with you that this app was very helpful the first year that I used it. It was the only way for me to lose weight and when I travelled with a group for half a year, I was the only one who could maintain my weight and I felt super proud of that! I renewed my subscription but then 2 months later I got pregnant, so basically I couldn’t fast anymore. I changed it in the settings, that I was pregnant, but that didn’t do anything to the app. No recommendations or anything. I did some very light fasts by myself now and then for health reasons but I basically didn’t use the app for the rest of the year. I did renew the subscription because I was exited to lose the baby weight. But I see the option to say you are pregnant or breastfeeding has disappeared. I know some don’t recommend to do it while nursing but actually a lot of people do light fasting and have a lot of benefits from it without it affecting their milk! But I also see that the interface has changed… I really liked the visual circle of time tracking. It was very encouraging and motivating. Now it’s just a line that doesn’t move… I also liked clicking on pictures of what kind of food you ate and the effect it gave on what articles you get. This disappeared too. Just typing it… but then I don’t feel it does anything for you. I don’t know… I feel it's not as engaging anymore. But I still want to five it 4 stars because the app has helped me so much before!","version":"7.5.13","date":"2023-06-22T00:00:00Z","rating":4,"app_id":1467720176,"username":"Ounaboella","title":"Was more motivating before","country":"US","tags":["gamification","monetization"],"review_id":10060751937},{"content":"It doesn’t feel like I’ve changed anything in my life except time. When I eat is grouped into another time frame and in my non eating time I am sleeping or working or running errands. Some days are busier then others so my fast may go to 20 or 24 hours on busier days . My working time is 12 hour nights in an ICU . I am learning to start my fast 4 hours sooner on my three work nights… so 4 p to 4 a. Its been about 34 days on this fasting ride and I feel like it’s already a permanent change in my life that I want to keep. At 63 Simple has taught me a new way of being with my relationship to food work and play. I feel the Best when I’m in the 18/6 fasting…less knee ache, no belly issues, sleep better.. love the fasting stopwatch on face of my phone.. each time I pick up my phone I’m reminded I’m in this competing with myself. I’ve learned to add a stool softener with my last meal so during the 18 hours fasting I’m not worrying about if when and where ….. just adds to the feel I’m more in charge of my life… and I like that. I’m down 14 to 18 lbs in this 34 days on Simple. I would like to lose 60 total. I take a pic with each daily weight in the same spot/chair/background. Its a pic of me from neck up and within first 10 pounds I saw weight loss in my nose and now there is a wrinkle in my forehead?! Yesterday I reached over my left shoulder to scratch and it felt like more bone then fat? Even if scale doesn’t say it I am seeing and “ feeling” it….. everyday.","version":"7.6.29","date":"2023-12-04T00:00:00Z","rating":5,"app_id":1467720176,"username":"kickk the buudy","title":"It’s as easy as living your life","country":"US","tags":[],"review_id":10657970250},{"content":"I have had type 2 diabetes, (aka metabolic syndrome) for about 25 years. During that time I gained much weight, and struggled to keep my blood glucose levels in check. I had worsening insulin resistance and was eventually on the maximum dose of metformin, to no avail. My doctor additionally put me on insulin, and over time I had to increase the dose to counteract my still-high blood glucose levels. I felt doomed and helpless. \n I started to make necessary lifestyle changes to improve my condition; not an easy thing to do, but I knew I must. For several months I worked hard and I saw slow improvement, but I stayed hopeful. I was searching online for things that might help me on my journey. I came across the Simple Life Plan and thought it looked like something I should try. My life hasn’t been the same since, in the best possibly way, that is!!! Simply Life Plan has been so informative about nutrition, exercise, and the benefits of fasting. So far I have lost 22 pounds and am completely off all my meds!!! Coach Avo has been there all along the way advising, supporting and encouraging me on my journey back to good health. The app also has so much information on nutrition, as well as recipes to try. There are even exercise routines to follow.\n I would recommend Simple Life Plan to anyone who is working to improve their health and fitness. Simply Life Plan will truly make your journey a simple and effective one! Thank you so much for creating the Simple Life Plan!!!","version":"7.8.21","date":"2024-07-13T00:00:00Z","rating":5,"app_id":1467720176,"username":"Love SLP","title":"From a very appreciative participant","country":"US","tags":["performance_and_bugs","accessibility","game_progression"],"review_id":11486857806}],"related_apps":[{"app_id":297368629,"app_view_url":"/ios/us/fitnow/app/lose-it-calorie-counter/297368629/","country":"US","icon_url":"https://is1-ssl.mzstatic.com/image/thumb/Purple221/v4/0d/b2/ea/0db2eadf-0462-a036-c56c-f6d76f92c14a/AppIcon-0-1x_U007epad-0-0-0-8-0-0-85-220-0.png/150x150bb.jpg","name":"Lose It! – Calorie 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Think of us as the Duolingo of health: motivating, enjoyable, and surprisingly delightful. While other solutions push extremes, Simple helps you find a balance that keeps you smiling throughout your weight loss journey. Consistency, made easy.<br><br>What you get with Simple<br>An AI coach trained by experts<br>Avo™ is your smart in-app coach, guiding you with personalized advice, motivational coaching, and science-backed strategies—anytime, anywhere.<br><br>Instant food feedback with Avo Vision<br>Snap a photo of your groceries, menu, or meal and get instant guidance, nutrition insights, and recipe ideas. No calorie math—just clear, actionable advice on the go.<br><br>Easy, personalized workouts<br>Get simple, beginner-friendly workout plans designed to match your fitness level and goals. 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Skip logging, and he sulks—or goes full chaos.<br>Blinky makes consistency fun:<br>- Daily motivation—“What will Blinky say today?”<br>- Playful accountability—reactions that keep you logging.<br>- Streak rewards—stay consistent and earn golden Blinky.<br><br>It’s accountability without the scolding. His moods keep you engaged, entertained, and coming back—making healthy habits stick and driving real weight loss.<br><br>Features you’ll love<br>- Personalized weight loss coaching from Avo™<br>- Photo-based nutrition feedback with Avo Vision<br>- Beginner-friendly, personalized workout plans<br>- Honest, playful motivation from Blinky<br>- Quick food, water, activity, and weight logging<br>- iOS Home Screen widget & Apple Health + Watch integration<br><br>Why Simple works<br>Weight loss isn’t about perfection—it’s about consistency. Simple makes logging easy, workouts approachable, and healthy choices fun, so you can build habits that last.<br><br>That’s why people call us the “Duolingo of Health.” We turn hard work into something enjoyable, motivating, and even delightful. Where other apps feel clinical or restrictive, Simple keeps you smiling, laughing, and coming back for more.<br><br>And it works. To date, Simple serves 800,000+ active subscribers, who have collectively lost more than 17.5 million pounds. With 20M+ downloads and an average 4.7-star rating, Simple ranks among the world’s top-rated wellness apps.<br><br>We’ve also been recognized globally—named among the Top 100 AI Companies by the World Future Awards (2025) and awarded Best Virtual Health Coach by MedTech Breakthrough (2025). 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